The client partnered with COOi Studios to create the client's Hatcher Programme, a platform connecting the client with external innovators across East and Southern Africa. The goal was to address business challenges through local innovation.

COOi Studios partnered with Old Mutual to design and facilitate an internal innovation challenge, guiding employees from ideation to prototype. The program aimed to cultivate a culture of innovation, leverage customer insight, and surface market-fit product ideas. The initiative culminated in a national conference where employees showcased solutions shaped by customer needs and emerging technologies.

COOi Studios was tasked with designing and testing a digital kiosk channel aimed at gathering data on user behavior. The objective was to create an intuitive user interface that enhanced customer interactions and provided valuable insights for market analysis.